Showing posts with label Channel. Show all posts
Showing posts with label Channel. Show all posts

Tuesday, September 27, 2011

@treehousei Webinars Offer Innovative Strategies and Best Practices for Social Media, Partner Marketing, and Channel Start-up - http://bit.ly/gvaUgk
@TreeHouse Interactive Webinars Offer Innovative Strategies and Best Practices for Social Media, Partner Marketing, and Channel Start-up - http://bit.ly/gvaUgk

TreeHouse Q4 Webinar Series to Provide Innovative Social Media Strategies, Partner Marketing Strategies and Channel Start-Up Best Practices

Webinars Will Discuss Changing Social Media Mindset, Enabling Partners with Better Marketing Capabilities, and Successfully Starting up a Channel Marketing Program - http://bit.ly/gvaUgk

TreeHouse Interactive™ (www.treehousei.com), the technology leader in on-demand partner relationship management (PRM) and marketing automation solutions, today announced the continuation of its popular webinar series for increasing sales, marketing and channel effectiveness.

TreeHouse Interactive’s educational webinar series is focused on helping companies increase their understanding of how to improve business processes for accelerated revenue growth. The webinars feature thought leaders who share their marketing, sales and channel expertise, and inform attendees of the latest trends and best practices.

Scheduled webinars include:

• Defy Gravity: Innovative Approaches to Fuel Social Media Engagement – September 29, 1 p.m. EDT
• Partner Marketing Enablement – October 27, 1 p.m. EDT
• Where to Start When Creating a Partner Program – December 8, 1 p.m. EST

Visit TreeHouse Interactive’s Resource Library to download past webinars.

Defy Gravity: Innovative Approaches to Fuel Social Media Engagement
Presenter: Rebel Brown, Positioning Consultant
Register: http://ping.fm/gpSLZ

What’s Gravity? It's the status quo way of thinking and doing that limits business growth. Gravity is the number one reason many businesses flatline, spiral downward or crash and burn. It exists all around us—including in our social media strategies.

In this webinar, Rebel Brown will be discussing how social media offers a breakout opportunity for shifting interactions with our audiences. Social media is more complex than many realize. Marketing, the way it's always been done, doesn’t work when it comes to social media.

About Rebel Brown
Rebel Brown has spent over 20 years positioning and repositioning technology companies for high-velocity growth. Her best-selling market strategy book, Defy Gravity, is a guide to creating Power Positions in today's technology markets. Brown applies those principles specifically to fueling social media engagement in this webinar.

Partner Marketing Enablement
Presenter: Erich Flynn, CEO, TreeHouse Interactive
Register: http://ping.fm/xHvY4

One of the most frequent requests companies receive from their partners is for marketing assistance. Partners want to increase leads and generate their own demand, but often need help to do it.

In this webinar, TreeHouse Interactive CEO, Erich Flynn, will review and demonstrate some of the latest technologies available for partner marketing enablement. He will show how today’s channel marketers and partner managers can extend marketing and lead generation capabilities to valued partners without breaking the bank.

About Erich Flynn
Erich Flynn is the CEO of TreeHouse Interactive, and has more than 20 years of experience in channel and partner sales. TreeHouse Reseller View PRM enables successful channel programs for hundreds of thousands of partners across the globe. Flynn also has experience managing large partner networks directly, having held high-level sales and marketing positions at companies such as Iomega, Fujitsu and Quantum.

Where to Start When Creating a Partner Program
Presenter: Patricia Rush, President, Rush to Channel
Register: http://ping.fm/8e2jQ

Recognizing the need for a partner program is the easy part. Knowing what to do and where to start requires something different. In this webinar, channel expert Patricia Rush will discuss best practices for starting a successful partner program and the caveats and pitfalls to avoid.

About Patricia Rush
Patricia Rush is the president and owner of Rush to Channel, an independent consultancy specializing in the channels of distribution in the technology and related industries. Prior to forming her own practice, she led the consulting practice for CMP Media, LLC’s channel research and consulting business, for several years. During that tenure she led and co-authored a research series for best practices in channel programs.

Tweet This: @TreeHouse Interactive Webinars Offer Innovative Strategies and Best Practices for Social Media, Partner Marketing, and Channel Start-up - http://bit.ly/gvaUgk

Follow TreeHouse Interactive on Twitter at: http://ping.fm/mm4nk

Resource Library: For more information about marketing automation and partner relationship management, visit the TreeHouse Interactive Resource Library.

Hyperlinks in this Press Release:
http://ping.fm/sDJ9j
http://ping.fm/MXUGL
http://ping.fm/wN0fo

About TreeHouse Interactive
TreeHouse Interactive delivers enterprise-class hosted solutions to marketers and partner program managers. The company provides both marketing automation and partner relationship management (PRM) solutions to accelerate company performance. TreeHouse supports organizations ranging from start-ups to Global 1000 companies. For more information, visit www.treehousei.com or call 801.576.8428.

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TreeHouse Interactive, Reseller View, and the TreeHouse Interactive logo are trademarks of TreeHouse Interactive. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.

For parties interested in marketing automation, demand generation, lead generation, partner relationship management, partner portal, PRM

Tuesday, July 26, 2011

@Gridstore Names Channel Marketing Authority, Lanie Kruger, as Vice President of Marketing & Channel Development http://bit.ly/r3L4Pk

Gridstore Names Channel Marketing Authority, Lanie Kruger, as Vice President of Marketing and Channel Development

Award-Winning Executive Appointed to Lead Gridstore’s Channel and Business Development Expansion

Mountain View, CA. – July 26, 2011 – Gridstore™, the leader in scale-out NAS solutions for the SMB market, today announced the appointment of channel marketing industry veteran Lanie Kruger to the position of vice president of marketing and channel development. Kruger is responsible for extending Gridstore’s channel and OEM footprint while overseeing the core marketing and communications programs that fuel channel growth.

“Lanie is a marketing visionary and channel development expert with a stellar track record of building new markets and business development opportunities,” said Kelly Murphy, CEO, Gridstore. “With her proven ability to grow storage channel relationships and business alliances, we will continue to elevate Gridstore’s market presence and grow our channel network through value added resellers and OEM technology partners.”

Named as One of the Top Women of the Channel by Everything Channel’s CRN Magazine in 2010, and a CRN Channel Chiefs award recipient, Kruger has more than 15 years of experience working with channel partners, assisting them with delivering leading edge, competitively priced IT solutions to their customers, while increasing revenue and profitability for their own companies. Prior to joining Gridstore, Kruger was most recently vice president, channel and business development at RELDATA Inc. She has also served as director, business development at Plasmon and served as OEM business development manager at LSI Logic.

“Gridstore has one of the most advanced storage systems available for small and mid-sized businesses,” said Kruger. “Our solution eliminates the cost, complexity and performance bottlenecks of traditional controller technology. It’s a very compelling solution for the channel. I am pleased to be on board to continue to drive our presence throughout the channel to continue to strike new relationships with key partners and to market this innovative technology to the SMB market.”

With Gridstore’s Scale-out NAS solution the channel now has a turnkey NAS storage system for the SMB market that eliminates storage sprawl and multiple single points of failure while reducing the cost of standalone NAS solutions by as much as 50 percent. The Gridstore storage platform is designed to reduce the risk, cost and complexity of traditional silo-based storage and gives SMBs a “Pay as you Grow” pricing model that allows organizations to add storage as needed without having to over provision and manage storage resources.

Tweet this: @Gridstore Names Channel Marketing Authority, Lanie Kruger, as Vice President of Marketing & Channel Development http://bit.ly/r3L4Pk

Follow Gridstore on Twitter at http://ping.fm/xVfNo

About Gridstore
Gridstore is the innovation leader in scale-out Network Attached Storage (NAS) products. The Gridstore NASg solution provides unlimited storage capacity and reliability at a fraction of the cost of traditional storage solutions. NASg is designed for small-to-mid-sized businesses and Managed Service Providers who struggle with the risk, cost and complexity of storage sprawl and who need enterprise class storage without the cost and complexity. Founded in 2007, Gridstore is headquartered in Mountain View, Calif. and has development facilities in Dublin, Ireland. For more information, please visit: http://ping.fm/9H1f9

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Media Contact:
Sabrina Sanchez
Ventana Public Relations
(540) 253-5060
sabrina.sanchez@ventanapr.com