Showing posts with label MarketingAutomation. Show all posts
Showing posts with label MarketingAutomation. Show all posts

Thursday, February 23, 2012

@TreeHousei Webinars Offer Innovative Strategies and Best Practices for MarketingAutomation, PartnerMarketing and SocialMedia - http://bit.ly/gvaUgk

TreeHouse Interactive webinar series to address how to avoid marketing automation disasters, implement effective partner marketing, and 10 laws of building a successful online community - http://bit.ly/gvaUgk

TreeHouse Interactive™ (www.treehousei.com), the technology leader in on-demand partner relationship management (PRM) and marketing automation solutions, today announced the continuation of its popular webinar series for increasing sales, marketing and channel effectiveness.

TreeHouse Interactive’s educational webinar series is focused on helping companies increase their understanding of how to improve business processes for accelerated revenue growth. The webinars feature thought leaders who share their marketing, sales and channel expertise, and inform attendees of the latest trends and best practices.

Scheduled webinars include:

• Marketing Automation Disasters – February 29th, 1 p.m. EST
• Kick-Starting Your Partner Marketing – March 22nd, 1 p.m. EST
• The 10 Laws of Building a Successful Online Community – April 19th, 1 p.m. EST

Visit TreeHouse Interactive’s Resource Library to download past webinars.

Marketing Automation Disasters
Presenter: Chris Frank – Director of Marketing, TreeHouse Interactive
Register: www.treehousei.com/company/marketing_automation_disasters_webinar.aspx

The majority of best-in-class organizations use marketing automation, yet less than 25 percent fully utilize its potential. Attendees will learn how to better leverage their marketing automation systems and avoid marketing automation disasters by addressing alignment, process and infrastructure issues that can often create difficulties.

About Chris Frank
Chris Frank is the Director of Marketing for TreeHouse Interactive. A marketing automation expert, Chris has spent years understanding and refining marketing automation and has helped hundreds of companies understand the strengths and weaknesses of their organization’s marketing plan.

Kick-Starting Your Partner Marketing
Presenter: Heather K. Margolis – Founder, Channel Maven Consulting
Register: www.treehousei.com/company/kick_starting_partner_marketing_webinar.aspx

If you are like most channel organizations, your partners don't have the sophistication, people power or motivation to market your products. In this webinar, channel expert Heather K. Margolis will discuss tips, creative ideas and technology for kick-starting successful partner marketing efforts and capturing more business in your industry.

About Heather K. Margolis
Heather K. Margolis is the founder of Channel Maven Consulting. She has led channel programs for companies like EMC, EqualLogic, and Dell. Channel Maven Consulting provides strategic channel and marketing consulting services to IT channel organizations of all sizes. Heather helps channel organizations build smarter channel programs, manage channel relationships to find added value, and engage their communities through social and traditional media.

The 10 Laws of Building a Successful Online Community
Presenter: Craig Rosenberg – Vice President of Sales and Marketing at Focus.com and author of The Funnelholic.com
Register: www.treehousei.com/company/successful_online_community_webinar.aspx

Many marketing departments are jumping on the community-building bandwagon. And guess what? They should. As more communities are built, more compelling metrics are starting to justify the movement: Community members engage with vendors 900 percent more than non-community members and community members spent 54 percent more money with vendors than non-community members. The quest for marketing departments has shifted from simply building a community, to how to build a successful community. In this webinar, the popular marketing blogger Craig Rosenberg will talk about his experiences building a community from scratch for Focus.com and how to effectively build a successful community.

About Craig Rosenberg
Craig is the co-founder and Vice President of Sales and Marketing at Focus.com. In this role, he is responsible for the entire revenue engine from the top of the funnel to close. Craig is also the author of the popular sales and marketing blog, The Funnelholic, where he writes about b2b marketing issues including demand generation and lead management. Prior to Focus.com, Craig worked for Sales Ramp where he designed, built and managed lead generation and inside sales strategies and processes for high-tech startups. During that time, Craig built lead generation machines at more than 25 different companies in a variety of high-tech verticals ranging from business applications to IT infrastructure.

Tweet This: @TreeHousei Webinars Offer Innovative Strategies and Best Practices for MarketingAutomation, PartnerMarketing and SocialMedia - http://bit.ly/gvaUgk

Follow TreeHouse Interactive on Twitter at: http://ping.fm/N4jIG

Resource Library: For more information about marketing automation and partner relationship management, visit the TreeHouse Interactive Resource Library.

Hyperlinks in this Press Release:
http://ping.fm/pUQLT
http://ping.fm/RPYVw
http://ping.fm/W2Y9g

About TreeHouse Interactive
TreeHouse Interactive delivers enterprise-class hosted solutions to marketers and partner program managers. The company provides both marketing automation and partner relationship management (PRM) solutions to accelerate company performance. TreeHouse supports organizations ranging from start-ups to Global 1000 companies. For more information, visit www.treehousei.com or call 801.576.8428.

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TreeHouse Interactive and the TreeHouse Interactive logo are trademarks of TreeHouse Interactive. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.

For parties interested in marketing automation, demand generation, lead generation, partner relationship management, partner portal, PRM

Friday, February 3, 2012

@treehousei offers exclusive MarketingAutomation Readiness Lab at omsummit 2012 in SanDiego - http://bit.ly/gvaUgk

TreeHouse Interactive to Offer Exclusive Marketing Automation Readiness Lab at Online Marketing Summit (OMS) - http://bit.ly/gvaUgk

TreeHouse Interactive™ (www.treehousei.com), the technology leader in on-demand marketing automation and partner relationship management (PRM) solutions, today announced it will offer an exclusive Marketing Automation Readiness Lab at the Online Marketing Summit (OMS) 2012, February 6-9 at the Hilton San Diego Bayfront in San Diego. Interested parties may register in advance at MA Readiness Lab or at TreeHouse's booth 105 at the summit.

According to research by industry analyst firms such as Aberdeen Group and Sirius Decisions, the majority of best-in-class organizations use marketing automation, yet less than 25 percent fully utilize its potential. In this one-on-one marketing automation lab offered by TreeHouse, participants will get specific recommendations on how they can prepare for and better utilize marketing automation. They will gain a clear understanding of how to better align internal teams, make marketing processes more efficient, and create the infrastructure necessary to be successful.

“We look forward to giving OMS attendees the opportunity to learn how they can improve their marketing results by leveraging the advantages of marketing automation,” said Erich Flynn, CEO, TreeHouse Interactive. “Having the tools necessary to better employ marketing automation can reduce tedious manual processes and ultimately enhance an organization's bottom line."

TreeHouse will also provide demos of the new salesforce.com advanced integration functionality in its industry-leading Marketing View™ marketing automation platform. Marketing View can now integrate with the Opportunity object in Salesforce CRM, allowing for sophisticated nurturing and marketing automation using values from Opportunity object fields such as Sales Stage, Vertical Market or Product Purchased.

To learn more about the TreeHouse Marketing Automation Readiness Lab or get personal help registering for the lab at Online Marketing Summit 2012, contact chris.frank@treehousei.com.

Tweet This: @treehousei offers exclusive MarketingAutomation Readiness Lab at omsummit 2012 in SanDiego - http://bit.ly/gvaUgk

About Online Marketing Summit
Online Marketing Summit (OMS) offers an educational environment that facilitates incredible learning, networking and collaboration opportunities amongst marketers, executives and digital professionals. OMS is singularly committed to its mission to educate marketers on the emerging best practices of online marketing through a professional development conference and exhibition. More than 12,000 marketers have learned, collaborated and networked at OMS events over the years. For more information, visit www.onlinemarketingsummit.com.
More information about Online Marketing Summit may be found at http://ping.fm/XuChU

About TreeHouse Interactive
TreeHouse Interactive delivers enterprise-class hosted solutions to marketers and partner program managers. These include marketing automation and partner relationship management (PRM) solutions that accelerate company performance. The TreeHouse client base includes organizations ranging from start-ups to Global 1000 companies. For more information, visit www.treehousei.com or call (801) 576-8428.

For parties interested in Treehouse Interactive, marketing automation, demand generation, content marketing, lead generation, marketo, eloqua

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TreeHouse Interactive, Marketing View, and the TreeHouse Interactive logo are trademarks of TreeHouse Interactive. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.